RESEARCH

Omni Hotels & Resorts is planned to open late Fall 2025 and brings 801 rooms to the Fort Lauderdale market. The hotel is conveniently...

Tampa’s hotel market is segmented, with distinct performance drivers in each submarket. Coastal areas like St. Petersburg and Clearwater...

Tourism is a major driver of hotel demand in Northeast Florida. Jacksonville’s convenient location near major population centers in...

Orlando’s robust tourism market is fueled by several key factors. Major theme parks, including Walt Disney World, Universal Studios, and...

Despite facing headwinds over the past year, Miami’s hotel market has remained relatively stable, even experiencing a Q4 2024 rebound....

Economic headwinds continue to impact the hospitality sector.

Florida Panhandle hotels are facing headwinds from increased competition, economic challenges, and a growing room supply. Consequently,...

Florida’s tourism sector, fueled by its attractive climate, beaches, and diverse attractions, has long been a vital part of its economy....